LIBROS DEL AUTOR: y siskos

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  • Intelligent Support Systems for Marketing Decisions
    Nikolaos Matsatsinis / Y. Siskos
    Intelligent Support Systems for Marketing Decisions examines new product development, market penetration strategies, and other marketing decisions utilizing a confluence of methods, including Decision Support Systems (DSS), Artificial Intelligence in Marketing and Multicriteria Analysis. The authors systematically examine the use and implementation of...
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    206,58 €