LIBROS DEL AUTOR: wong ken

13 resultados para LIBROS DEL AUTOR: wong ken

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  • Industry 5.0
    Ken K. Wong DBA
    'Dr. Ken K. Wong’s Industry 5.0 offers clear frameworks for embedding sustainability, resilience, and human-machine collaboration into strategy-a concise, essential guide for leaders aiming to harness human-centric innovation for lasting competitive and societal impact'- Dr. Mark Esposito, Center for International Development at Harvard Kennedy School& Berkman Klein Center for ...
    Disponible

    33,88 €

  • Pratiques responsables en matière de jeu à Macao
    Ken Wong
    En termes de recettes brutes provenant des jeux, Macao est le plus grand marché mondial du jeu. La législation actuelle de Macao ne prévoit aucune exigence réglementaire en matière de jeu responsable. Eadington et Siu (2007) ont estimé que le gouvernement de Macao ne pouvait pas se contenter d’invoquer son ignorance ou de prendre des mesures de contrôle purement symboliques. Ce...
    Disponible

    109,09 €

  • Verantwortungsbewusstes Glücksspiel in Macau
    Ken Wong
    Gemessen am Bruttospielertrag ist Macau der weltweit größte Glücksspielmarkt. Die derzeitigen Gesetze in Macau enthalten keine regulatorischen Anforderungen für verantwortungsbewusstes Glücksspiel. Eadington und Siu (2007) waren der Ansicht, dass die Regierung von Macau sich nicht einfach auf Unwissenheit berufen oder Kontrollmaßnahmen nur mit Lippenbekenntnissen unterstützen k...
    Disponible

    109,05 €

  • Práticas de jogo responsável em Macau
    Ken Wong
    Medido pela receita bruta do jogo, Macau é o maior mercado de jogo do mundo. As leis atuais em Macau não têm requisitos regulamentares para o jogo responsável. Eadington e Siu (2007) consideraram que o governo de Macau não pode simplesmente alegar ignorância ou fazer promessas vazias sobre medidas de controlo. Nos últimos anos, o governo de Macau manifestou a sua intenção de im...
    Disponible

    109,13 €

  • Pratiche di gioco responsabile a Macao
    Ken Wong
    In termini di entrate lorde da gioco, Macao è il più grande mercato del gioco d’azzardo al mondo. Le leggi attualmente in vigore a Macao non prevedono requisiti normativi in materia di gioco responsabile. Eadington e Siu (2007) ritengono che il governo di Macao non possa limitarsi a dichiarare la propria ignoranza o a dare un sostegno puramente formale alle misure di controllo....
    Disponible

    109,12 €

  • Odpowiedzialne praktyki hazardowe w Makau
    Ken Wong
    Pod względem przychodów brutto z gier hazardowych Makau jest największym rynkiem hazardowym na świecie. Obecne przepisy prawne w Makau nie zawierają żadnych wymogów regulacyjnych dotyczących odpowiedzialnego hazardu. Eadington i Siu (2007) uznali, że rząd Makau nie może po prostu powoływać się na niewiedzę lub składać deklaracje bez pokrycia w zakresie środków kontroli. W ostat...
    Disponible

    109,13 €

  • Mastering Partial Least Squares Structural Equation Modeling (Pls-Sem) with Smartpls in 38 Hours
    Ken Kwong-Kay Wong
    Partial least squares is a new approach in structural equation modeling that can pay dividends when theory is scarce, correct model specifications are uncertain, and predictive accuracy is paramount. Marketers can use PLS to build models that measure latent variables such as socioeconomic status, perceived quality, satisfaction, brand attitude, buying intention, and customer lo...
    Disponible

    11,00 €

  • Responsible Gambling Practices in Macau
    Wong Ken
    Measured by gross gaming revenue, Macau is the world’s largest gaming market. Current laws in Macau have no regulatory requirements for responsible gambling. Eadington and Siu (2007) considered that the Macau government cannot just claim ignorance or pay lip service to control measures. In recent years, the Macau government has voiced its intention to implement a policy approac...
    Disponible

    88,84 €

  • Putting a Stake in the Ground
    Ken K. Wong / Ken KWong
    A common challenge faced by junior marketing faculty is to build a substantial track record of research within the first few years of appointment. Academic publishing can be mysterious and not many people know where to start. This book guides you through the necessary steps to have your first marketing journal article published successfully. Advance Praise for Putting a Stake ...
    Disponible

    9,40 €

  • More Bucks Annually
    Ken K. Wong / Ken KWong
    Thinking of doing an online MBA, DBA, or PhD? Written in Dr. Wong’s vivid and interesting style, this book gives you an insider’s view of the online education market and helps you pick the right programme. Topics covered include: • 6 Types of Online Pedagogy • 40 Essential Questions to Ask Your School • Diploma and Accreditation Mills • List of 100% Online DBA and PhD Advance ...
    Disponible

    10,46 €

  • Crm in Action
    Ken K. Wong / Ken KWong
    Written in Dr. Wong’s vivid and interesting style, and furnished with real-life examples from Canada, this book helps marketers to generate greater customer value by making good use of market segmentation, product differentiation, and customer retention strategies. Advance Praise for CRM in Action 'This book helped me a lot in figuring out how to attract the right customers who...
    Disponible

    16,52 €

  • Avoiding Plagiarism
    Ken K. Wong / Ken KWong
    Writing scholarly papers is a tough business; when you plagiarize someone else’s work, you not only risk getting a bad grade-you could be expelled. Avoiding Plagiarism helps students to write better papers and avoid mark deduction due to improper citing and referencing. Examples using APA, Chicago, and Harvard citation styles are examined and made easy. Advance Praise for Avoid...
    Disponible

    10,46 €

  • Approved Marketing Plans for New Products and Services
    Ken K. Wong / Ken KWong
    This book provides students of marketing with everything they need to understand and prepare a comprehensive marketing plan. Written in Dr. Wong’s vivid and interesting style, and furnished with examples for new products and services, this book helps students to demystify the ingredients of an approved marketing plan. Advance Praise for Approved Marketing Plans for New Produc...
    Disponible

    23,23 €