LIBROS DEL AUTOR: wolfgang kaltenbrunn

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  • Determinants of the Performance of Strategic Initiatives
    Wolfgang Kaltenbrunn
    Foreword Since the first studies by Bower and Burgelman in the early 1980’s on the phenomenon of strategic initiatives, the use of strategic initiatives in the strategic management of diversified organizations now is omnipresent. Strategic initiatives are seen as efficient answers of management teams for pressing challenges. By making use of strategic...
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