LIBROS DEL AUTOR: william d presutti

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  • Understanding the Dynamics of the Value Chain
    John Mawhinney / William D. Presutti / William DPresutti / William Presutti
    In his 1985 book, Competitive Advantage, Michael Porter introduced the concept of the value chain and described it as 'a systematic way of examining all activities a firm performs and how they interact, (necessary) for analyzing the sources of competitive advantage,' and introduced the idea of 'linkages,' which was the real breakthrough in management thinking. Thinking of a fir...
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