LIBROS DEL AUTOR: vijay mishra

5 resultados para LIBROS DEL AUTOR: vijay mishra

  • Integrated Advertising, Promotion, and Marketing
    Anubhav Mishra / Tata Sai Vijay
    This book introduces the concepts, perspectives, and importance of Integrated Marketing Communication (IMC). It presents the history of Indian advertising, the strategic importance of IMC, a discussion on social and cultural factors that enhance the effectiveness of marketing communication. ...
    Disponible

    76,68 €

  • Salman Rushdie and the Genesis of Secrecy
    Vijay Mishra
    Salman Rushdie and the Genesis of Secrecyis the first book to draw extensively from material in the Salman Rushdie archive at Emory University to uncover the makings of the British-Indian writer’s modernist poetics. Simultaneously connecting Rushdie with radical non-Western humanism and an essentially English-European sensibility, and therefore questions about world literature,...
    Disponible

    57,53 €

  • The Literature of the Indian Diaspora
    Vijay Mishra
    Exploring the work of key writers from across the globe, this significant contribution to diaspora theory constitutes a major study of the literature and other cultural texts of the Indian diaspora. ...
    Disponible

    97,29 €

  • Soil Conservation Service Curve Number (SCS-CN) Methodology
    S.K. Mishra / Vijay Singh
    The Soil Conservation Service (SCS) curve number (CN) method is one of the most popular methods for computing the runoff volume from a rainstorm. It is popular because it is simple, easy to understand and apply, and stable, and accounts for most of the runoff producing watershed characteristics, such as soil type, land use, hydrologic condition, and a...
    Disponible

    403,23 €

  • Bollywood Cinema
    Vijay Mishra
    India is home to Bollywood - the largest film industry in the world. Movie theaters are said to be the 'temples of modern India,' with Bombay producing nearly 800 films per year that are viewed by roughly 11 million people per day. In Bollywood Cinema, Vijay Mishra argues that Indian film production and reception is shaped by the desire for national community and a pan-Indian p...
    Disponible

    74,25 €