LIBROS DEL AUTOR: valeska wittek

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  • Take Stock of Your Assets
    Valeska Wittek
    Adopting commercial marketing strategies still pose obstacles for many museum administrators today. While increasing competition for funding, volunteers, members, and visitors is omnipresent in the daily museum environment, museum professionals need to rethink their position in the non-profit sector to stay in the game. This book discusses the reasons for applying business-like...
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    78,44 €