LIBROS DEL AUTOR: ute hillmer

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  • Technology Acceptance in Mechatronics
    Ute Hillmer
    Ute Hillmer investigates technology acceptance behavior in the mechatronics industry in Germany and develops a multi-disciplinary understanding, which includes psychology, sociology and business science. It is shown that individuals accept new technologies more easily, if the technology replicates their individual social values and if the implementati...
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    111,63 €