LIBROS DEL AUTOR: ursula h funke

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  • Mathematical Models in Marketing
    Ursula H. Funke
    Mathematical models can be classified in a number of ways, e.g., static and dynamic; deterministic and stochastic; linear and nonlinear; individual and aggregate; descriptive, predictive, and normative; according to the mathematical technique applied or according to the problem area in which they are used. In marketing, the level of sophistication of ...
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