LIBROS DEL AUTOR: tom schermer

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  • Reputational Crises Unspun
    Tom Schermer
    This book reviews dominant crisis communication theories, which according to many scholars are either too narrow or broad for practical application to all types of reputational crises. Freeman, as the progenitor of modern stakeholder theory, has spent much time since the original publication trying to remove the primary focus from companies to that of achieving broader positive...
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    135,91 €