LIBROS DEL AUTOR: thurau

2 resultados para LIBROS DEL AUTOR: thurau

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  • Entertainment Science
    Mark B. Houston / Thorsten Hennig-Thurau
    The entertainment industry has long been dominated by legendary screenwriter William Goldman’s 'Nobody-Knows-Anything' mantra, which argues that success is the result of managerial intuition and instinct. This book builds the case that combining such intuition with data analytics and rigorous scholarly knowledge provides a source of sustainable competitive advantage - the same ...
    Disponible

    125,96 €

  • Effects of Nicotine on Biological Systems
    Adlkofer / Thurau
    As part of its scientific activities, the German Research Council on Smoking and Health regularly provides opportunities for scientists to discuss progress in the field of nicotine research. In this context, the Research Council sponsored a Satellite Symposium in Hamburg, June 28-30, 1990 entitled 'Effects of Nicotine on Biological Systems'. This meet...
    Disponible

    118,64 €