LIBROS DEL AUTOR: staci m zavattaro

5 resultados para LIBROS DEL AUTOR: staci m zavattaro

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Public Administration Theory

Staci M. Zavattaro

What is theory? What do theorists do? Doctoral students and academics often engage with theory, but there is sometimes misunderstanding about what theory is, does, and explains. This book explores these questions. The aim of the volume is to demystify the word ’theory’. ...

Disponible

76,93 €
Public Branding and Marketing

Staci M. Zavattaro

This edited volume details public branding and marketing from a global, comparative perspective. Place branding and marketing practices are now prominent in cities, states, nations, regions, and organizations all over the world. While disciplines such as hospitality management, tourism marketing, and business marketing have made inroads into understanding the intricacies of pla...

Disponible

170,76 €
City Sextons

Staci M. Zavattaro

With a view to investigating the role of city sextons in local governance processes, how they contribute to public engagement in cities and what are some misconceptions about this role, Staci M. Zavatarro sheds light on unique public servants that are rarely - if at all - discussed in public administration research. ...

Disponible

42,79 €
Public Branding and Marketing

Staci M. Zavattaro

This edited volume details public branding and marketing from a global, comparative perspective. Place branding and marketing practices are now prominent in cities, states, nations, regions, and organizations all over the world. While disciplines such as hospitality management, tourism marketing, and business marketing have made inroads into understanding the intricacies of pla...

Disponible

47,80 €
Place Brand Formation and Local Identities

Staci M. Zavattaro

This innovative book explores micro-level neighborhood branding and the creation of distinct local identities in neighborhoods. ...

Disponible

84,62 €