LIBROS DEL AUTOR: sibylle busonero

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  • Strategic Intensions of Multinational Joint Ventures - Two Giants in the Consumer Electronic Industry
    Sibylle Busonero
    The current economic situation is characterized by an increasing importance of globalization, a rapid and heavy competitive market structure. The world of international business experiences drastic developments which offer opportunities but also challenges and risks. Strong rivalries and competition encourage the intentions of multinationals to join forces in order to penetrate...
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