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  • Chief Executive Athlete
    Shannon A. Holmes
    Too often, athletes and coaches short themselves on the opportunities and revenue they can earn-not only on the field, but off the field. In fact, they are in a unique position to maximize their skillset so that their careers provide a lifetime of earnings inside and outside of the lines.  In Chief Executive Athlete: How to Run Your Sports Career Like a Fortune 500 Company, Att...
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