LIBROS DEL AUTOR: scott baradell

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  • Trust Signals
    Scott Baradell
    What is a trust signal?Let’s say you’re interested in a book you aren’t familiar with-this book, for example. Before you buy it, you wonder, 'Can I trust this author?' Can you trust that their book will be worth your money and your time?The author, in turn, tries to prove their trustworthiness in a number of ways:An accomplished and relevant biographyGlowing praise from well-kn...
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    13,19 €