LIBROS DEL AUTOR: s bridgewater

4 resultados para LIBROS DEL AUTOR: s bridgewater

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  • Football Brands
    S. Bridgewater
    The media increasingly refer to football clubs as brands. Certainly concepts such as loyalty, affiliation, emotional ties with football clubs seem to parallel the relationship between consumer and brand in the broader marketing sphere. This book delves deep into the world of the lucrative business of sports branding. ...
    Disponible

    48,26 €

  • Football Management
    S. Bridgewater
    Football Managers have to deal with a number of unique pressures, yet the challenges of the football manager are similar to those of managers in other sectors. This book examines the management of football and looks at ways that managers and leaders in other industries can use tools and techniques from the sporting world within their own sector. ...
    Disponible

    66,61 €

  • Football Brands
    S. Bridgewater
    The media increasingly refer to football clubs as brands. Certainly concepts such as loyalty, affiliation, emotional ties with football clubs seem to parallel the relationship between consumer and brand in the broader marketing sphere. This book delves deep into the world of the lucrative business of sports branding. ...
    Disponible

    66,83 €

  • Football Management
    S. Bridgewater
    Football Managers have to deal with a number of unique pressures, yet the challenges of the football manager are similar to those of managers in other sectors. This book examines the management of football and looks at ways that managers and leaders in other industries can use tools and techniques from the sporting world within their own sector. ...
    Disponible

    48,17 €