LIBROS DEL AUTOR: rogelio puente diaz ma alexander brem

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  • ROLE OF CREATIVITY IN THE MANAGEMENT OF INNOVATION, THE
    BREM ALEXANDER / ROGELIO PUENTE-DIAZ & MA ALEXANDER BREM
    The effective management of innovation is integral to the development of any business. This book provides a collection of articles dealing with creativity in the context of innovation management from an interdisciplinary perspective of business, psychology and engineering. It takes papers from a Special Issue in the International Journal of Innovation and Management, published ...
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    161,69 €