LIBROS DEL AUTOR: robert prentice

2 resultados para LIBROS DEL AUTOR: robert prentice

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  • Behavioral Ethics in Practice
    Cara Biasucci / Robert Prentice
    A research-based behavioural ethics primer focuses on how we make moral choices and explains why our internal biases, external social pressures, and situational factors such as time often influence our better nature (and judgment) and lead to ethical missteps. ...
    Disponible

    66,34 €

  • Managerial Economics
    David Prentice / Robert Waschik / Tim Fisher
    Traditional microeconomic theory has much to offer a manager. It suggests ways to increase profits by setting prices and packaging services, using advertising to increase demand and shows how internet auction sites like eBay affect competition and profitability. By using game theory to present and solve a manager’s decision-making problems and by focusing on the strategic natur...
    Disponible

    140,15 €