LIBROS DEL AUTOR: robert e hinson

7 resultados para LIBROS DEL AUTOR: robert e hinson

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  • Social Media Marketing Management
    David Mhlanga / Kofi Osei-Frimpong / Robert E. Hinson
    This book seeks to provide practical guidance on the use of social media in the firm’s operations. While it provides practical perspectives by addressing contemporary issues in relation to social media marketing practices, this book will also serve as a relevant teaching text in social media marketing. ...
    Disponible

    244,30 €

  • Social Media Marketing Management
    David Mhlanga / Kofi Osei-Frimpong / Robert E. Hinson
    This book seeks to provide practical guidance on the use of social media in the firm’s operations. While it provides practical perspectives by addressing contemporary issues in relation to social media marketing practices, this book will also serve as a relevant teaching text in social media marketing. ...
    Disponible

    93,62 €

  • Marketing in Healthcare-Related Industries
    Ogechi Adeola / Robert E. Hinson / Robert EHinson / Yam B. Limbu / Yam BLimbu
    Marketing in Healthcare-Related Industries captures the concepts and complexities of marketing healthcare in today’s environment. The book provides detailed conceptual and practical insights that will be of great benefit to healthcare scholars and practitioners. Topics on healthcare marketing have been carefully selected to provide wide coverage and are illustrated by mini-case...
    Disponible

    83,04 €

  • Marketing in Healthcare-Related Industries (hc)
    Ogechi Adeola / Robert E. Hinson / Robert EHinson / Yam B. Limbu / Yam BLimbu
    Marketing in Healthcare-Related Industries captures the concepts and complexities of marketing healthcare in today’s environment. The book provides detailed conceptual and practical insights that will be of great benefit to healthcare scholars and practitioners. Topics on healthcare marketing have been carefully selected to provide wide coverage and are illustrated by mini-case...
    Disponible

    149,48 €

  • Customer Service Essentials
    Kojo Oppong Nkrumah / Ogechi Adeola / Robert E. Hinson / Robert EHinson
    Customer Service Essentials is a must-read and a definitive source of information on effective management of customer service in Africa and beyond. Leveraging on unique concepts and practices developed in the field of customer service management, this book uses case studies and vignettes to reinforce learnings, drawing parallels to real life experiences. The book is a valuable ...
    Disponible

    83,20 €

  • Customer Service Essentials
    Kojo Oppong Nkrumah / Ogechi Adeola / Robert E. Hinson / Robert EHinson
    Customer Service Essentials is a must-read and a definitive source of information on effective management of customer service in Africa and beyond. Leveraging on unique concepts and practices developed in the field of customer service management, this book uses case studies and vignettes to reinforce learnings, drawing parallels to real life experiences. The book is a valuable ...
    Disponible

    149,64 €

  • Sales Management
    Abednego Feehi Okoe Amartey / Ogechi Adeola / Robert E. Hinson / Robert EHinson
    In a fast-moving era of increased international competition, frontier markets must devise innovative ways to meet demanding sales targets and maintain profitability. These efforts will only succeed when local businesses abandon the concept of sales as a checklist of persuasive arguments that lead a customer to make a purchase and accept that building enduring customer relations...
    Disponible

    73,60 €