LIBROS DEL AUTOR: richard o young

1 resultados para LIBROS DEL AUTOR: richard o young

richard o young Eliminar filtro Quitar filtros
  • Persuasive Communication
    Richard O. Young / Richard Young
    This edition offers a comprehensive introduction to decision-making and persuasion in a business context. Drawing on empirical research on audience decisions, business communication, cognitive science, and behavioral economics, Young reveals the thought processes of many different audiences - from analysts to CEOs - to help students better understand why audiences make the deci...
    Disponible

    157,96 €