LIBROS DEL AUTOR: richard glavee geo

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  • ORGANIZATIONAL BUYING BEHAVIOR
    RICHARD GLAVEE-GEO
    Organizational buyer behavior with respect to the role gatekeepers play in information control is important in business to business marketing. This book discusses and reports on factors that influence information control such as organizational structure; work climate; task interdependence; environmental uncertainty; and organizational size. Organizations which sell to business...
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    60,50 €