LIBROS DEL AUTOR: rangarirai mbizi

2 resultados para LIBROS DEL AUTOR: rangarirai mbizi

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  • Principles of Innovation and Technopreneurship
    Rangarirai Mbizi
    Innovation and technopreneurship is still an evolving discipline. This book introduces the subject innovation as a product of applied research, it starts by introducing creativity as a starting point of a technopreneurial process and then looks at Schumpeter’s Creative destruction. Innovation is later on discussed in relation to invention, various sources of innovation, types a...
    Disponible

    59,99 €

  • CRM practices in corporate banking
    Rangarirai Mbizi
    This write up seeks to explore the subject customer relationship management paying particular attention to practices and how they can be applied in the financial service sector to attract and retain valuable clients (corporate). Special attention has been made to Key Account Management practices as a strategy to lock valuable customers. Related literature has been reviewed chie...
    Disponible

    67,12 €