LIBROS DEL AUTOR: r aaron templer

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  • Leading in a Social World
    R. Aaron Templer / RAaron Templer
    Marketers have long had their hands on the levers of social media, and have biased us into a way of thinking about online social constructs that actually stands in contrast to the way social networks generate value. Leading in a Social World exposes both the shortcomings of the tactics-focused social media marketing approach on which so many marketing professionals, leaders, or...
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