LIBROS DEL AUTOR: philippe naert

2 resultados para LIBROS DEL AUTOR: philippe naert

  • Logically Consistent Market Share Models
    Alain Blutez / Philippe Naert
    This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important ...
    Disponible

    13,59 €

  • Building Implementable Marketing Models
    Peter S. H. Leeflang / Philippe A. Naert
    The observation that many models are built but few are used has almost become a commonplace in the management science and operations research literature. Nevertheless, the statement remains to a large extent true today, also and perhaps even more so where marketing models are concerned. This led Philippe Naert, now about four years ago, to write a con...
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    133,31 €