LIBROS DEL AUTOR: oliver lonicer

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  • Customer Selection
    Oliver Lonicer
    Inhaltsangabe:Abstract: “In the real world, all customers are not created equal.“ This allusion to the Declaration of Independence captures a recent realisation of many companies - different customers represent different values to a company. In fact, many companies are discovering that a large percentage of their customers are generating losses. XY Insurance is among those c...
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