LIBROS DEL AUTOR: nitin aggrawal

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  • Consumer Attitude towards Online versus In-Store Shopping in Delhi NCR
    Nitin Aggrawal
    In the era of globalization, electronic marketing is a great revolution. The business organizations are adopting this technological change. Online shopping or marketing is the use of technology (i.e., computer) for better marketing performance. And retailers are devising strategies to meet the demand of online shoppers; they are busy in studying consumer behavior in the field o...
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    120,86 €