LIBROS DEL AUTOR: moritz merkle

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  • Humanoid Service Robots
    Moritz Merkle
    Based on four empirical studies, Moritz Merkle examines the introduction of humanoid robots to the frontline service encounter in a customer-centric approach focusing on customer expectations and customer responses. The author identifies desirable robotic behavioral cues and shows that service robots meet great acceptance among customers. After service failures, customers are e...
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