LIBROS DEL AUTOR: mithun nandy

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  • Strategic Pharmaceutical Marketing Management in Growth Markets
    Mithun Nandy
    India is the largest provider of generic drugs globally. The Indian pharmaceutical sector supplies over 50% of the global demand for various vaccines and, as a result, holds an important position in the global pharmaceutical sector. This book is a comprehensive study of pharmaceutical marketing management in the Indian context and similar growth markets. The book introduces the...
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    69,00 €