LIBROS DEL AUTOR: minwir al shammari

3 resultados para LIBROS DEL AUTOR: minwir al shammari

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  • Customer Knowledge Management
    Minwir Al-Shammari
    Customer knowledge is becoming the new competitive asset in e-business that enables companies to serve each customer in his or her preferred way, and to nurture profitable and durable customer relationships. As companies grow and interact with more and more customers through increasingly diverse media and channels, having a systematic approach to customer knowledge management b...
    Disponible

    216,86 €

  • Customer-Centric Knowledge Management
    Minwir Al-Shammari
    Customer-Centric Knowledge Management (CCKM) is needed in order to build good customer relations and to maintain customer satisfaction and loyalty. It includes the management of processes and techniques used to collect information regarding customers’ needs, wants, and expectations for the development of new and/or improved products and services. Customer-Centric Knowledge Mana...
    Disponible

    229,73 €

  • Knowledge Management in Emerging Economies
    Minwir Al-Shammari
    Knowledge is evolving in the new economy as a distinctive core competency and as a main source of wealth for many countries as well as companies. Managing knowledge as a non-depleting corporate resource can help in the creation of sustainable competitive advantage for today’s competitive and globalized business world. Knowledge Management in Emerging Economies: Social, Organiza...
    Disponible

    236,58 €