LIBROS DEL AUTOR: milton kotler

3 resultados para LIBROS DEL AUTOR: milton kotler

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  • MARKETING STRATEGY IN THE DIGITAL AGE
    CAO TIGER / Milton Kotler / Sam Wang / SAM WANG COLLEN QIAO IRA KA TIGER CAO / Tiger Cao
    The market changes faster than marketing. In essence, marketing strategy has undergone only two eras, the entity era and the bit era, also known as the industrial age and the digital age. In the age of digital society, all CEOs, CMOs and senior marketing executives must consider how to change their strategies, improve the role of marketing and adopt emerging technological and d...
    Disponible

    62,12 €

  • MARKETING STRATEGY IN THE DIGITAL AGE
    CAO TIGER / Milton Kotler / Sam Wang / SAM WANG COLLEN QIAO IRA KA TIGER CAO / Tiger Cao
    The market changes faster than marketing. In essence, marketing strategy has undergone only two eras, the entity era and the bit era, also known as the industrial age and the digital age. In the age of digital society, all CEOs, CMOs and senior marketing executives must consider how to change their strategies, improve the role of marketing and adopt emerging technological and d...
    Disponible

    37,35 €

  • Neighborhood Government
    Milton Kotler / Terry LCooper
    Originally published in 1969, Neighborhood Government continues to speak to American cities whose faces have been radically changed by immigration, urban sprawl, and communities fractured by pervasive economic and racial inequality. With a new critical introduction that places the text within contemporary debates and a new foreword and afterword from the author, Neighborhood Go...
    Disponible

    71,20 €