LIBROS DEL AUTOR: micky lee

3 resultados para LIBROS DEL AUTOR: micky lee

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  • Information
    Micky Lee
    This book provides a comprehensive, easy-to-understand introductory guide to information, offering students the critical tools they need to shift their positioning from consumers and users to creators and critics. ...
    Disponible

    57,27 €

  • Alphabet
    Micky Lee
    Google is synonymous with searching, but in this innovative new research volume, Micky Lee explores how the Alphabet Corporation is more than just a search engine. Using a political economic approach, Lee draws on the concept of networks to investigate the growth of this key media player. ...
    Disponible

    42,72 €

  • Understanding the Business of Global Media in the Digital Age
    Dal Yong Jin / Micky Lee
    This new introductory textbook provides students with the tools they need to understand the way digital technologies have transformed the global media business of the 21st century. Focusing on three main approaches - media economics, critical political economy, and production studies - the authors provide an empirically rich analysis of ownership, organizational structures and ...
    Disponible

    95,11 €