LIBROS DEL AUTOR: maximilian horn

1 resultados para LIBROS DEL AUTOR: maximilian horn

maximilian horn Eliminar filtro Quitar filtros
  • Technology Acceptance, Path Dependence, and the Demand for Robo-Advisory Services
    Maximilian Horn
    This book explores the effects of the previously ignored factors of path dependence and product features on technology acceptance with a focus on robo-advice. A newly developed model introduces path dependence to technology acceptance research allowing to explain previously unaccountable effects. An empirical test of the model using data from Germany and the USA elicits that pa...
    Disponible

    134,25 €