LIBROS DEL AUTOR: marit breitfeld

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  • Customer-Oriented Quality Management in the Automotive Industry
    Marit Breitfeld
    Inhaltsangabe:Abstract: In times of severe competition, it is of crucial importance to create a competitive advantage to differentiate from the competitors and to sustain the business of the company. This thesis intends to show that a customer-focused quality management is one way to create a sustainable competitive advantage. Quality controls along the whole value chain -befo...
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