LIBROS DEL AUTOR: margot wallace

4 resultados para LIBROS DEL AUTOR: margot wallace

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  • Museum Branding
    Margot Wallace
    The challenge for all museum is sustaining their brand as audiences change. Museum Branding: Reimagining the Museum surveys museums of all sizes, genres, and geography – over three-hundred of them – that exemplify audience-centered practices. ...
    Disponible

    57,52 €

  • Writing for Museums
    Margot Wallace
    Whether written by administrators, staffers, freelancers, or interns, words are delivered by people in your museums with the knowledge, to be interpreted by strangers. This new edition features seven new chapters and a focus on inclusivity and accessibility. ...
    Disponible

    50,91 €

  • Museum Branding
    Margot Wallace
    Branding a museum helps it stand out from the crowd by giving it an image and personality with which visitors and supporters can identify, increasing their emotional attachment and encouraging them to return. In Museum Branding, Wallace offers clear, practical advice on how to brand a museum department-by-department, step by step. By highlighting case studies from museums of ev...
    Disponible

    54,00 €

  • Consumer Research for Museum Marketers
    Margot a Wallace / Margot A. Wallace / Margot AWallace
    Consumer Research for Museum Marketers creatively instructs museum staff on how to study their visitors to make their museums, exhibits, and programs more appealing for all segments of the public. The author’s approach explains how all museum personnel can participate in valuable consumer research without breaking the bank on expensive studies. ...
    Disponible

    43,43 €