LIBROS DEL AUTOR: marc rutschmann

2 resultados para LIBROS DEL AUTOR: marc rutschmann

marc rutschmann Eliminar filtro Quitar filtros
  • Kunden ans Kaufen heranführen
    Marc Rutschmann
    Stellt das Marketing wirklich den Kunden ins Zentrum?.- Vom Branding zum Kaufprozess.- Eine Marketing-Konzeption, die vom Kunden ausgeht. ...
    Disponible

    22,35 €

  • The End of Branding
    Marc Rutschmann
    The term 'branding' encourages the idea that brands can be created through decisive communication. This assumption leads to an enormous waste of marketing resources. But what are the alternatives to branding? This book focuses on what really matters to the marketing professional: motivating new customers to buy and ensuring they will buy again. This is achieved by using a marke...
    Disponible

    68,22 €