LIBROS DEL AUTOR: leslie atzmon

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  • Visual Rhetoric and the Eloquence of Design
    Editor Leslie Atzmon
    The essays in VISUAL RHETORIC AND THE ELOQUENCE OF DESIGN foreground the rhetorical functions of design artifacts. Rhetoric, normally understood as verbal or visual messages that have a tactical persuasive objective-a speech that wants to convince us to vote for someone, or an ad that tries to persuade us to buy a particular product-becomes in Visual Rhetoric and the Eloquence ...
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