LIBROS DEL AUTOR: lesley pender

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  • The Management of Tourism
    Lesley Pender / Richard Sharpley
    Going beyond a conceptual discussion of tourism, this textbook covers management perspectives both in operational and strategic terms. It has been written to provide students with an understanding of the fundamental business management aspects of tourism, together with the specific techniques required for successful management of the variety of tourism businesses. Each chapter ...
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    117,15 €