LIBROS DEL AUTOR: laura elgeti

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  • Customer Success Management
    Katharina Prohl-Schwenke / Laura Elgeti / Michael Kleinaltenkamp
    End of 2022, nearly 200,000 people indicated holding a position as a customer success manager on LinkedIn. Customer success management (CSM) is thus the fastest growing business function. It was first implemented in selected service businesses, but currently CSM applications are spreading globally across industries.This book provides a clear understanding of CSM for practitione...
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    48,68 €