LIBROS DEL AUTOR: kirk wessel

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  • New Product Development Performance
    Kirk Wessel
    This study contributes to the understanding of New Product Develop­ment (NPD) performance by demonstrating how formal interfirm collaborative relationships provide access to important information and how the structure of the formal interfirm network impacts NPD in different ways. The study also develops a dimension of networks, network diversity, and its contribution to NPD per...
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