LIBROS DEL AUTOR: keki rbhote

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  • The Customer Loyalty Audit
    Keki R. Bhote / Keki RBhote
    In an age where customer satisfaction is no longer good enough, your organisation must take steps to build absolute customer loyalty. Do you have a CCO (Chief Customer Officer) as well as a CEO and a CFO? If not, should you have one?As customer loyalty becomes the Holy Grail for any successful business, this audit lets you ask: "How loyal are our customers?" and much more impor...
    Disponible

    80,61 €