LIBROS DEL AUTOR: keith a quesenberry

4 resultados para LIBROS DEL AUTOR: keith a quesenberry

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  • Social Media Strategy
    Keith A. Quesenberry
    This essential guide to marketing, advertising, and PR unlocks current strategies to build and leverage consumer influence across social media. The fourth edition features concise, graphics-oriented sections that get students creating content early. Updates throughout complement new sections on AI and Web3 and a full suite of online ancillaries. ...
    Disponible

    184,44 €

  • Social Media Strategy
    Keith A. Quesenberry
    This essential guide to marketing, advertising, and PR unlocks current strategies to build and leverage consumer influence across social media. The fourth edition features concise, graphics-oriented sections that get students creating content early. Updates throughout complement new sections on AI and Web3 and a full suite of online ancillaries. ...
    Disponible

    79,39 €

  • Brand Storytelling
    Keith A. Quesenberry / Michael K. Coolsen
    This innovative new text introduces students to the power of storytelling and outlines a process for creating effective brand stories in an integrated advertising, PR, strategic marketing communications campaign that leverages the power of story within the reality of today’s digital first media landscape. ...
    Disponible

    105,58 €

  • Brand Storytelling
    Keith A. Quesenberry / Michael K. Coolsen
    This innovative new text introduces students to the power of storytelling and outlines a process for creating effective brand stories in an integrated advertising, PR, strategic marketing communications campaign that leverages the power of story within the reality of today’s digital first media landscape. ...
    Disponible

    44,96 €