LIBROS DEL AUTOR: kari leppala

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  • The power of products
    Kari Leppälä
    The book presents a fundamental principles of product-centered and user-oriented strategy. Based on analysis of innovation processes, it describes carefully, how companies create new products, how they manage the associated information and knowledge, and what kind of tools and methods they use. It also presents cases, how Nokia and other successful companies could utilize the...
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    19,13 €