LIBROS DEL AUTOR: karam singh sethi

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  • Digital Storytelling
    Karam Singh Sethi
    Did you know that consumers find user-generated content almost ten times more impactful than scripted content marketing?More memorable than other types of media, user-generated content (UGC) influences how we vote, how we choose new shows to watch, and even affects our sense of reality. With the amount of personal narrative-driven UGC we consume, it’s worth asking, 'Do we know ...
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