LIBROS DEL AUTOR: kalyan t talluri

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  • The Theory and Practice of Revenue Management
    Garrett J. Van Ryzin / Kalyan T. Talluri
    Revenue management (RM) has emerged as one of the most important new business practices in recent times. This book is the first comprehensive reference book to be published in the field of RM. It unifies the field, drawing from industry sources as well as relevant research from disparate disciplines, as well as documenting industry practices and imp...
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    549,79 €