LIBROS DEL AUTOR: kalle lyytinen

2 resultados para LIBROS DEL AUTOR: kalle lyytinen

  • The Power of Customer Misbehavior
    Kalle Lyytinen / M. Abbott / M. Fisher
    To stay competitive, firms need to build great products but they also need to lend these products to the uses and misuses of their customers and learn extensively from them. This is the first book to explore the idea that allowing customers to adapt features in online products or services to suit their needs is the key to viral growth. ...
    Disponible

    39,67 €

  • Information Systems Development and Data Modeling
    Heinz K. Klein / Heinz KKlein / Kalle Lyytinen / Rudy Hirschheim
    ...
    Disponible

    82,42 €