LIBROS DEL AUTOR: jose duarte santos

2 resultados para LIBROS DEL AUTOR: jose duarte santos

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  • Sales Management for Improved Organizational Competitiveness and Performance
    José Duarte Santos
    With the recent digital developments within marketing, the alignment between sales and marketing has become increasingly important as it has the potential to improve sales, customer relations, and customer satisfaction. The evolution of technology has also been promoting changes in the sales process, which provides new opportunities and challenges for enterprises at various lev...
    Disponible

    242,50 €

  • Cases on Digital Strategies and Management Issues in Modern Organizations
    José Duarte Santos
    Business strategy is not an abstract concept; it is a type of work that is designed for complex theoretical conceptualization. While there are numerous sources exploring the theoretical ideas of strategy, very few demonstrate the real value of strategy tools, concepts, and models in practice. Cases on Digital Strategies and Management Issues in Modern Organizations is a pivotal...
    Disponible

    216,33 €