LIBROS DEL AUTOR: jonathan liu

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  • Pricing
    Gábor REKETTYE / Jonathan LIU
    PRICINGThe New Frontier by G?bor REKETTYE and Jonathan LIU underlines the importance of pricing and price management is growing all over the world, primarily due to the turbulent economic situation, accelerating technological development, the saturation of markets and the globalization of competition. All these trends affect the achievement of company objectives, place prices, ...
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    46,47 €