LIBROS DEL AUTOR: jonathan charteris black

10 resultados para LIBROS DEL AUTOR: jonathan charteris black

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  • Metaphors of Coronavirus
    Jonathan Charteris-Black
    This book explores the metaphors used in public and media communication to ask how language shapes our moral reasoning about the global coronavirus crisis. The author offers insights into the metaphors, metonyms, allegories and symbols of the global crisis and examines how they have contributed to policy formation and communication. Combining metaphor theory with moral foundati...
    Disponible

    47,91 €

  • Metaphors of Coronavirus
    Jonathan Charteris-Black
    This book explores the metaphors used in public and media communication to ask how language shapes our moral reasoning about the global coronavirus crisis. The author offers insights into the metaphors, metonyms, allegories and symbols of the global crisis and examines how they have contributed to policy formation and communication. Combining metaphor theory with moral foundati...
    Disponible

    41,68 €

  • Metaphors of Brexit
    Jonathan Charteris-Black
    How were social media posts, scripted speeches, traditional news media and political cartoons used and understood during the Brexit campaign? What phrases and metaphors were key during and after the 2016 Brexit referendum? How far did the Remain and Leave campaigns rely on metaphor to engage with supporters in communicating their political positions? These questions, and many o...
    Disponible

    35,26 €

  • Analysing Political Speeches
    Jonathan Charteris-Black
    ...
    Disponible

    61,18 €

  • Fire Metaphors
    Jonathan Charteris-Black
    This detailed study of fire metaphors provides a deep understanding of the purposeful work of metaphor in discourse. It analyses how and why fire metaphors are used in discourses of awe (mythology and religion) and authority (political speeches and media reports).Fire serves as a productive and salient lexical field for metaphors that seek to create awe and impose authority. ...
    Disponible

    61,52 €

  • Politicians and Rhetoric
    Jonathan Charteris-Black
    The language of persuasion looks both outwards and inwards: politicians promise a better future based on an evaluation of the current external reality, but they communicate this vision by activating deep-seated ideas, values and feelings that are hidden within the audience. This fully updated second edition analyses the rhetoric of three additional politicians - Barack Obama, R...
    Disponible

    133,47 €

  • The Communication of Leadership
    Jonathan Charteris-Black
    With the crisis of leadership in the western democracies, there has been a growth of interest in how leaders outside of the west emerge and consolidate their positions. This book analyses the communication strategies of six charismatic non-western leaders: Mahatma Gandhi, Nelson Mandela, Fidel Castro, Ayatollah Khomeini, Mohammed Mahathir and Lee Kuan Yew. The book addresses th...
    Disponible

    88,06 €

  • Politicians and Rhetoric
    Jonathan Charteris-Black
    Each chapter of this book analyzes the rhetoric of speeches by major British or American politicians and shows how metaphor is used systematically to create political myths of monsters, villains and heroic leaders. Metaphors are shown to interact with other figures of speech to communicate subliminal meanings by drawing on the unconscious emotional association of words. An inno...
    Disponible

    121,97 €

  • Corpus Approaches to Critical Metaphor Analysis
    Jonathan Charteris-Black
    In a stimulating and novel approach, this book explains why metaphors are persuasive, suggesting that they are ideologically effective because they are cognitively plausible and evoke an emotional response. ’Critical Metaphor Analysis’ is then developed in a series of corpus-based studies in which analysis of collocations provides insight into the cognitive motivation and expre...
    Disponible

    47,89 €

  • Corpus Approaches to Critical Metaphor Analysis
    Jonathan Charteris-Black
    In a stimulating and novel approach, this book explains why metaphors are persuasive, suggesting that they are ideologically effective because they are cognitively plausible and evoke an emotional response. ’Critical Metaphor Analysis’ is then developed in a series of corpus-based studies in which analysis of collocations provides insight into the cognitive motivation and expre...
    Disponible

    133,97 €