LIBROS DEL AUTOR: john j shaw

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  • International Marketing
    John J. Shaw / Michael A. Merz / Sak Onkvisit
    This comprehensive text provides students with a solid foundation in International Marketing theory, research, and practice. Fully updated throughout, the book covers all the latest topics, including e-commerce, corporate sustainability, corporate social responsibility, cryptocurrency, and the broader political and economic context. ...
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    541,53 €