LIBROS DEL AUTOR: john b hutchings

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  • Food Colour and Appearance
    John B. Hutchings
    Much of man’s behaviour is controlled by appearance, but the appearance of his food is of paramount importance to his health and well-being. In day-to-day survival and marketing situations, we can tell whether or not most foods are fit to eat from their optical properties. Although vision and colour perception are the means by which we appreciate our ...
    Disponible

    65,17 €

  • Expectations and the Food Industry
    John B. Hutchings
    We purchase an object or enter a scene not for their own sake but for the expectations we have of them. When we purchase an orange we do so in the expectation that it will quench our thirst or that it will taste good, or that it will make us healthy. On the other hand, our orange is so perfect looking (because it has been dosed with insecticide and he...
    Disponible

    134,61 €

  • Expectations and the Food Industry
    John B. Hutchings
    We purchase an object or enter a scene not for their own sake but for the expectations we have of them. When we purchase an orange we do so in the expectation that it will quench our thirst or that it will taste good, or that it will make us healthy. On the other hand, our orange is so perfect looking (because it has been dosed with insecticide and he...
    Disponible

    135,96 €

  • Food Colour and Appearance
    John B. Hutchings
    1 Food Colour and Appearance in Perspective.- The Evolution of Food Colour.- The Physiological Role of Pigments.- Food Colour and the Use of Food Colorants.- Rules Governing Other Appearance Attributes.- The Relative Importance of Appearance, Flavour and Texture as Product Attributes.- Colour in Food Packaging.- Food Colour in the English Language.- References.- 2 The Philosoph...
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    117,94 €