LIBROS DEL AUTOR: jishnu bhattacharyya

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  • Customer-Centricity in Organized Retailing
    Jishnu Bhattacharyya / Manash Kumar Sahu / Manoj Kumar Dash
    This book provides a compendium of cutting-edge knowledge for an efficacious retailing strategy, with lessons from the organized retailing sector in India. It explores customer needs and their impact on developing successful retailing strategies and organized retailing in emerging economies with changing consumer behavior. It discusses the importance of developing appropriate r...
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    48,42 €